Our readers… Your customers
How do we know them?
They’re our readers. Our Community Newspapers can carry your message or your flyer in an environment that your customers and your potential customers care about. That’s how advertising in our papers can bring customers through the doors, primed to buy. Research demonstrates that Community Newspaper readers place a high priority on advertising news after local news, it’s the most important item. They read advertising because they read The Community Newspapers, tools for everyday living.
Our readers are…
concerned and aware They are vitally involved in their community. They look to the Community Newspapers for solid, local news and shopping information.
active and on the go They tell us they are into entertaining at home, reading, dining out, watching videos, gardening, going out to the movies, and half of them regularly or occasionally attend pro and amateur sports and the live theatre.
concerned with more than 9 to 5 They say they enjoy quiet sports like bicycling, camping, fishing and fitness workouts. Just under a third of them golf (although we didn’t ask if they broke par).
the most desirable demographics 60% of our readers are in the key 18 – 49 age group.
In short, the kinds of people an advertiser wants to reach. And with the Community Newspapers, they can be reached in a more cost-efficient way than any other paper or any other medium. More and more, both small independent retailers,larger regional and national companies are finding our community papers the most effective way of getting out their messages.
Our regional advertising rates and information outlines rates, colour prices, multi-paper discounts and distribution rates. Our team of sales representatives can walk you through the rate guide and plan an advertising program to best suit your business. Call your community newspaper today for details.
Quality Distribution Counts
Our team of carriers delivers throughout the Ancaster, Cambridge, Dundas, Flamborough, Guelph, Hamilton Mountain, New Hamburg, Stoney Creek and Waterloo. Our circulation numbers are audited annually and verified twice a year by an independent auditor and the Canadian Community Newspapers Association. Each newspaper also has in-house staff doing weekly checks of newspaper and flyer delivery in order to complete our comprehensive program.
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